I could not think of a better way to kick off London FashionWeek, as well as celebrating Cruelty Free Friday, thanby featuring Ivana Basilotta'slatest Spring/Summer 2012 Sirens collection.
I first experienced the eco-luxurious natureof Ivana's designs on the runway at EcoChic Geneva in January 2010 and since then have followedher feminine and soulful collections each season with total admiration. Hercommitment to using vegan 'peace' silk in her dresses and separates is totally fitting with her enlightened ideas about what constitutes genuine beauty and fluidstyle. The thoughtful incorporation of biodegradable and recycled fabrics also makes the 'Sirens' collection a timeless vision for the best in ethical fashion.
I first experienced the eco-luxurious natureof Ivana's designs on the runway at EcoChic Geneva in January 2010 and since then have followedher feminine and soulful collections each season with total admiration. Hercommitment to using vegan 'peace' silk in her dresses and separates is totally fitting with her enlightened ideas about what constitutes genuine beauty and fluidstyle. The thoughtful incorporation of biodegradable and recycled fabrics also makes the 'Sirens' collection a timeless vision for the best in ethical fashion.
Learn more about Ivana Basilotta's philosophy andprevious collections via her website.
*all images courtesy of the designer/photography by Paul Weaver
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